Tag Archives: Bacardi

Have You Tried the World’s Most Popular Alcohol?

Jinro is a brand of a South Korean liquor called Soju. Producing 161 million gallons (608 million L) annually Jinro is also the most sold spirit in the world. In fact, it outsells Smirnoff, Bacardi, and Johnnie Walker combined!

Traditionally, Soju is a drink that starts out as rice wine (much like Sake) before getting distilled into a liquor. Today stage 1 of Soju is made not only with rice, but alternatively wheat, barley, potatoes, sweet potatoes, or tapioca.

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Here’s Why Most Liquors Have A 40% A.B.V.

Sure, liqueurs like your Frangelico and your Peach Schnapps are going to have a 15-22% A.B.V. (Alcohol By Volume). And yes, some stronger liquors boast an alcohol content of 62-72%. Bacardi 151 jumps to mind!

But have you ever noticed that the vast majority of your run-of-the-mill-spirits sit at 40% A.B.V.? Chances are the last whiskey, gin, vodka, rum, or tequila that you ordered had an alcohol content of 40%.

Liquor emerges from the still at nearly 100%—which is far too potent for both practicality, as well as most peoples’ taste. So distillers water the booze down to 40%—which is the benchmark simply because it is the lowest A.B.V. legally allowed (without being labeled a liqueur).

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